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Agribusiness sales and marketing strategies Agribusiness sales and marketing strategies
  • Home
  • About
    • Our Story
    • Our Guarantee
    • Our Model
    • Our Team
  • Services
    • Rural Sales Training
    • Rural Marketing Research
    • Rural Marketing Planning
    • Go To Market Strategies
    • Brand Story
    • Communications Audits
    • Sponsorship Strategy
    • Customer Experience
  • Experience
  • Work
  • Blog
  • Resources
    • Free Stuff
    • Podcasts
    • Media
    • Presentations
    • E Books
    • Courses
    • Rural Sales Training Calculator
    • Rural Sales Competency Assessment
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Home » All
 How To Get That First Appointment With Your Rural Prospect
0
By St John
In All
Posted November 25, 2021

How To Get That First Appointment With Your Rural Prospect

What’s the first thing that goes through your mind when someone rings you who you don’t know? “They’re going to try and sell me something I don’t need” Rural [...]

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 How To Break Through Your Rural Sales Plateau
0
By St John
In All, Rural Sales, Rural Strategy
Posted August 31, 2021

How To Break Through Your Rural Sales Plateau

Let’s assume you’re making the same top-line revenue you did last year and the year before that. Your margins and costs are getting tighter and you can’t pass on or raise your [...]

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 Which One Do You Want To Be?
0
By St John
In All
Posted September 15, 2020

Which One Do You Want To Be?

Choosing to be liked or respected is a conundrum for many of us. Like cognitive dissonance creates that battle in your brain, you are left with the question of which one you [...]

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 “Tough Times Don’t Last, Tough People Do.”​
0
By St John
In All, Productivity
Posted June 4, 2020

“Tough Times Don’t Last, Tough People Do.”​

The hardest decisions are always the right decisions. Some businesses right now will be facing them thick and fast. Taking the easy path is always easy. Taking the path no one has [...]

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 How To Stop Your Sales Reps Holding You To Ransom
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By St John
In All, Rural Sales
Posted May 29, 2020

How To Stop Your Sales Reps Holding You To Ransom

Rural reps often regard your customers as their own, referring to them as “my customers” which is a telling choice of language. Book-buying only reinforces this fact. We see this [...]

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 Why Your Rural Sales Reps Won’t Sell Remotely
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By St John
In All, Rural Sales
Posted May 20, 2020

Why Your Rural Sales Reps Won’t Sell Remotely

Remote selling isn’t something new yet we’re seeing a lot of resistance to it right now. Many clients are telling us their reps won’t sell remotely, complaining that [...]

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 Do You Need To Downsize?
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By St John
In All, Rural Sales
Posted April 30, 2020

Do You Need To Downsize?

In times like this you need a lean and mean business machine. You have to cut all waste from your system. It’s become apparent there was a lot of fat floating around. Unnecessary business trips, [...]

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 May Your Road Be Rough
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By St John
In All, Rural Sales
Posted April 28, 2020

May Your Road Be Rough

Let’s not sugarcoat things here. Business and sales are going to get tougher before they get better. And the only way things get better is when we get better. When we don’t subject [...]

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 Are You Agile Or Fragile?
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By St John
In All, Rural Strategy
Posted April 16, 2020

Are You Agile Or Fragile?

Some of us have got soft. We’ve become addicted to comfort, convenience and cushiness. We don’t like shocks or setbacks because we see them as threats, not opportunities. These shocks and [...]

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 The Cost Of Inaction
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By St John
In All, Productivity
Posted April 3, 2020

The Cost Of Inaction

Here in New Zealand we’ve supposedly “gone hard and gone early”. Time will soon tell (around April 6th) if we took action early enough to see a flattening of the curve in the [...]

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    Agrarian-client-your-client-development-plan-ebook
    Client Development Plan Cheat SheetGET YOUR FREE COPY NOW

    The single fastest way to make more rural sales is to develop the business and clients you already have. Use this comprehensive Client Development Cheat Sheet to walk you through how you do it right.

    You will be cross-selling and in share of wallet world before you know it!

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