10 Reasons Why The Traditional Sales Training Industry Is Broken & How You Fix It
In the ever-changing, increasingly challenging world of rural sales, training is crucial to ensure your sales team remain relevant and performs [...]
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It’s not what you sell but how you sell
Win rates have been on a constant decline for years now. Research shows any deals over $100,000 are won at an average of 17%. That’s less than 1 [...]
The 5 Most Effective Ways To Retain Your Top Rural Sales Talent
Research shows that the average sales rep turnover of 34% is twice that of any other career discipline (15%). Sales can be brutal on the [...]
7 Red Flags That Show You Can’t Trust Your Sales Trainer
The traditional sales training system is inherently broken. Role playing hypothetical generic sales situations are not going to help your rural [...]
Why your rural marketing is failing to reach its potential
Why your rural marketing is failing to reach its potential Most rural marketing fails miserably because most rural marketers have failed to do [...]
7 Techniques Sales Trainers Taught Your Rural Business That Are Very Wrong
Always Be Closing, open-ended questions and sleazy sales tactics went out in the 1980s. The traditional sales training model is broken yet they [...]
The 7 Brutal Marketing Truths Every Rural Marketer Needs To Hear
Most rural marketers miss the mark with their marketing. They don’t dig deep enough and pay lip service to their market from their [...]
10 Important Questions to Ask When Choosing Your Rural Marketing Agency
Appointing the right rural marketing agency for your rural business is one of the most important decisions you can make. Choose well and they [...]
Rural Sales: Sell The Way You Buy
Why do we continue to train rural sales teams using out-dated techniques that we would hate as buyers? Hard core, ABC, puppy dog closing [...]
